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Mindful-osophy.

Chosen with intention. Built with purpose. Driven properly.

Mindful Motor Co.

Mindful Motor Co. is an automotive curation company built around a simple idea: the right car should make you want to drive.

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We find distinctive vehicles, spend real time with them, understand what they need, and improve them when there is something worth improving. For our clients, we also source cars privately, help navigate purchases and trades, and connect them with a trusted network of builders and specialists.

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Sometimes that means finding an overlooked BMW. Sometimes it means developing something entirely our own, like Mindful 1.

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Everything starts with the same question: does this make the experience of driving better?

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Mindful Motor Co.

"The road belongs to anyone who approaches it with awareness, skill, and respect."

-Naif Hajjar, Founder - Mindful Motor Co./Club

A Different Way To Drive

Mindful Motor Co. creates automobiles for people who believe driving should be more than transportation. To us, a car can be an object of focus, craftsmanship, and presence.

 

Driving is one of the few moments left in modern life where a person can become fully engaged with their surroundings. The sound of the engine, the feel of the steering, the rhythm of the road ahead.

 

Our vehicles are designed to heighten that awareness. They are not distractions from the moment.

 

They are invitations into it.

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Mindful Motor Co. BMW

Machines With Intention

Our vehicles blend classic inspiration with modern engineering. Timeless forms, purposeful simplicity, and carefully selected performance components come together to create machines that feel alive yet refined.

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Every element has a purpose. Not excess, but clarity.

 

The goal is a driving experience that rewards attention, engagement, and respect for the machine.

A Meaningful Badge

The badge does not mean we drive the same cars. It means we approach the road the same way.​

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Members of the Mindful Motor Club strive to be mindful motorists. We do not text while driving. We treat others on the road with patience and courtesy. We believe the road works best when people approach it with awareness and respect.

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This community may not be for everyone, and that is perfectly fine.

But when we see the Mindful badge on another car, we recognize a shared understanding.

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Mindful Motor Co.

The Mindful Motor Club

The Mindful Motor Club connects members to the philosophy behind our cars and to the people who share it.

 

Membership provides access to curated driving experiences, early vehicle releases, parts sourcing, and a network of builders, enthusiasts, and designers who value craftsmanship and thoughtful engineering.

 

It is not simply ownership.

 

It is participation.

Beyond the Machine

Our gatherings celebrate the passions that bring us together... cars, motorcycles, design, craftsmanship, and conversation.

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But they also reflect something larger.

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Mindfulness does not stop when the engine turns off. It continues in how we live, how we work, and how we treat the people around us every day.

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Driving simply becomes where the practice begins.

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Drive with awareness.
Live with intention.

Meet The Team.

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Naif Hajjar

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Founder & CEO

Danielle

Danielle Davenport

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Chief Experience Officer

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Michael Burton

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Director of Operations

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Jonathan Beirn

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Product Manager

Mindful Founder Naif

Cam Overstreet

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Quality Control

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Boo

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Our very own living, loving, checkered flag

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